Your Choices Matter


New Leaf allows you to make the right choices without sacrificing quality.

Paper has a profound effect on the environment. According to the Environmental Paper Network (EPN), choices about paper use and selection are some of the easiest, and most significant actions people can take to impact the planet.

Paper production can be a dirty business. In addition to causing water pollution and the loss of native forests and biodiversity, paper production is the third largest industrial energy consumer in the world and one of the biggest emitters of greenhouse gasses.

New Leaf Paper is different. We pride ourselves on our environmental commitment and authenticity, working with paper mills that incorporate the most sustainable design principles available. Our paper is created with market-leading environmental specifications, from using the highest percentages possible of recycled and sustainably harvested fibers, to processing without the use of toxic chemicals.

You don’t need to take our word for it. The Environmental Paper Network (EPN) defines Environmentally Superior paper as paper that meets the following criteria:

  1. Minimum of 50% of post consumer recycled waste (PCW) (New Leaf averages over 50% PCW across all of our products, some are 100% PCW)
  2. Virgin fiber that has no controlled wood content or controversial sources (All New Leaf products are FSC certified and/or Ancient Forest Friendly)
  3. Processed Chlorine Free (PCF) (All our uncoated papers are PCF, and the rest of our products are either PCF or Elemental Chlorine Free (ECF))

100% post consumer recycled paper emits 25-50% less greenhouse gases and consumes ZERO trees. 1   Read more about EPN’s Paper Steps and compare them to New Leaf’s product descriptions You’ll find that every one of our products falls into the category of “Environmentally Superior Paper.”

Canopy outlines similar requirements for Ancient Forest Friendly paper.

1 Paper Calculator from Environmental Defense, based on national (US) averages and varies by paper type. Does not include emissions for the burning of biomass.