Mission

Innovative paper solutions that protect and preserve our planet’s resources.

VISION

To be a catalyst for positive change in our industry, ensuring that every paper product we provide contributes to a healthier planet.

values

Innovation

Impact for Good

Authenticity

Protecting and healing nature

Performance

authenticity

We champion the cause of building better values into business decisions. We hold ourselves and our products to the highest standards, and our credibility must be 100%. We are honest and upfront in our business relationships, and transparent about what goes into our products.

environmental leadership

As environmental leaders, we are both educators and innovators. We teach the benefits of making environmentally responsible paper choices. We educate the marketplace about the imperative of changing our behavior today in order to manifest a sustainable paper industry tomorrow. We lead by example through our product innovation. Our market leading environmental product lines prove what is possible and open the way for competing products and a true market shift towards sustainability.